Kód: 20634827
Strategic Sourcing and Category Management
Autor Magnus Carlsson
How is it possible to sell a kitchen at 30 per cent below market price? Why are hot dogs cheaper in IKEA than in the supermarket? How can IKEA sell the Lack table at half the price it was when it was launched 35 years ago and how ... celý popis
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Angličtina - Väzba: Brožovaná
- Počet strán: 296
Nakladateľ: Kogan Page Ltd, 2019
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Viac informácií o knihe Strategic Sourcing and Category Management
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Anotácia knihy
How is it possible to sell a kitchen at 30 per cent below market price? Why are hot dogs cheaper in IKEA than in the supermarket? How can IKEA sell the Lack table at half the price it was when it was launched 35 years ago and how can it be achieved with
Parametre knihy
Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Management & management techniques
57.83 €
- Celý názov: Strategic Sourcing and Category Management
- Autor: Magnus Carlsson
- Jazyk: Angličtina
- Väzba: Brožovaná
- Počet strán: 296
- EAN: 9780749486211
- ISBN: 074948621X
- ID: 20634827
- Nakladateľ: Kogan Page Ltd
- Hmotnosť: 456 g
- Rozmery: 156 × 233 × 17 mm
- Dátum vydania: 03. May 2019
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