Code: 06754090
Getting Attention
by Susan Y. Kohl
A guide to getting your message heard in the dynamic and noisy markets. It is an insider's look at what works and what doesn't in the fast-paced, high-tech world of communications. It reveals how to tailor a message for a specific ... more
- Language:
English - Binding: Paperback
- Number of pages: 196
Publisher: Taylor & Francis Ltd, 2000
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71.20 €
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Book synopsis
A guide to getting your message heard in the dynamic and noisy markets. It is an insider's look at what works and what doesn't in the fast-paced, high-tech world of communications. It reveals how to tailor a message for a specific or multiple media so that it has the best chance of reaching and informing your target market.
Book details
Book category Books in English Economics, finance, business & management Business & management Sales & marketing
71.20 €
- Full title: Getting Attention
- Author: Susan Y. Kohl
- Language: English
- Binding: Paperback
- Number of pages: 196
- EAN: 9780750672597
- ISBN: 9780750672597
- ID: 06754090
- Publisher: Taylor & Francis Ltd
- Weight: 360 g
- Dimensions: 235 × 159 × 10 mm
- Date of publishing: 31. August 2000
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