Code: 04370248

Master Data Management in Practice

Name: Master Data Management in Practice
Brand: John Wiley & Sons Inc
SKU: 04370248
Price: 53.58 EUR
Availability: InStock

by Dalton Cervo

Language: English
Binding: Hardback
Number of pages: 272
Publisher: John Wiley & Sons Inc, 2011
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53.58 €

RRP: 75.43 €

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Book synopsis

In this book, authors Dalton Cervo and Mark Allen show you how to implement Master Data Management (MDM) within your business model to create a more quality controlled approach. Focusing on techniques that can improve data quality management, lower data maintenance costs, reduce corporate and compliance risks, and drive increased efficiency in customer data management practices, the book will guide you in successfully managing and maintaining your customer master data. You'll find the expert guidance you need, complete with tables, graphs, and charts, in planning, implementing, and managing MDM.