Differentiate or Die - Survival in Our Era of Killer Competition 2e / Najlacnejšie knihy
Differentiate or Die - Survival in Our Era of Killer Competition 2e

Code: 04081774

Differentiate or Die - Survival in Our Era of Killer Competition 2e

by Jack Trout

A newly revised and expanded edition of the revolutionary business classic, Differentiate or Die, Second Edition shows you how to differentiate your products, services, and business in order to dominate the competition. Veteran ... more

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Book synopsis

A newly revised and expanded edition of the revolutionary business classic, Differentiate or Die, Second Edition shows you how to differentiate your products, services, and business in order to dominate the competition. Veteran marketing guru Jack Trout uses real-world examples and his own unique insight to show you how to bind customers to your products for long-term success and loyalty. This edition includes new case studies, new research, and updated examples from around the world.

Book details

Book category Books in English Economics, finance, business & management Business & management Sales & marketing

21.20

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