Character of the Customer / Najlacnejšie knihy
Character of the Customer

Code: 08597305

Character of the Customer

by Regli, Brian, Dr, PhD

A typo in a help wanted ad results in Constantin Stanislavski being cast in the role of Marketing Director for a company in transition. Stanislavski, through the contrived alter-ego of Stan Islavski, is tasked by the company's CEO ... more

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Book synopsis

A typo in a help wanted ad results in Constantin Stanislavski being cast in the role of Marketing Director for a company in transition. Stanislavski, through the contrived alter-ego of Stan Islavski, is tasked by the company's CEO with using the techniques

Book details

Book category Knihy po anglicky Economics, finance, business & management Business & management Sales & marketing

22.61

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