Kód: 08936808
Viral Marketing
Autor Michael Bryce
The book seeks to provide a critical evaluation of viral marketing's potential as a new and possibly crucial dimension in 21st century marketing. It covers essential features of communicational and social behaviour, examines key a ... celý popis
- Jazyk:
Angličtina - Väzba: Brožovaná
- Počet strán: 84
Nakladateľ: VDM Verlag Dr. Mueller E.K., 2007
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Anotácia knihy
The book seeks to provide a critical evaluation of viral marketing's potential as a new and possibly crucial dimension in 21st century marketing. It covers essential features of communicational and social behaviour, examines key aspects of viral marketing
Parametre knihy
Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Sales & marketing
55.53 €
- Celý názov: Viral Marketing
- Podnázov: Potential and Pitfalls
- Autor: Michael Bryce
- Jazyk: Angličtina
- Väzba: Brožovaná
- Počet strán: 84
- EAN: 9783865501745
- ISBN: 9783865501745
- ID: 08936808
- Nakladateľ: VDM Verlag Dr. Mueller E.K.
- Hmotnosť: 124 g
- Rozmery: 139 × 216 × 6 mm
- Dátum vydania: 01. February 2007
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