Kód: 04687033
This book introduces the reader to a brief history of the evolution of advertising in the world and in India, including: the economic and social importance of advertising; the role of advertising agencies in the creation and disse ... celý popis
27.61 €
Bežne: 30.73 €
Ušetríte 3.11 €
Nákupom získate 68 bodov
This book introduces the reader to a brief history of the evolution of advertising in the world and in India, including: the economic and social importance of advertising; the role of advertising agencies in the creation and dissemination of advertisements through the media; and above all, the practical aspects of client servicing and copy creation for different media.
Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Sales & marketing
27.61 €
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