Kód: 22365989
Consumer Behaviour and Analytics provides a consumer behaviour textbook for the new marketing reality. In a world of Big Data, machine learning and AI, this key text reviews the issues, research and concepts essential for navigati ... celý popis
Nákupom získate 177 bodov
Consumer Behaviour and Analytics provides a consumer behaviour textbook for the new marketing reality. In a world of Big Data, machine learning and AI, this key text reviews the issues, research and concepts essential for navigating this new te
Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Sales & marketing
70.93 €
Osobný odber Bratislava a 2642 dalších
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