Mohlo by sa vám tiež páčiť

Viac informácií o knihe Customer Relationship Management in the Airline Industry

• Parametre knihy
• Anotácia kniha
• Obľúbené z iného súdka

Nákupom získate 43 bodov

Anotácia knihy

Seminar paper from the year 2005 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, printed single-sided, grade: A, Teesside Business School - University of Teesside (Teesside Business School), course: Customer Relationship Management, 22 entries in the bibliography, language: English, abstract: To analyse the consumer behaviour presents an important criteria to be successful in the airline industry. This text gives answers to most relevant questions regarding consumer behaviour, using Air Lingus as an example. Finally, it includes a plan to implement a relationship marketing programme.

Parametre knihy

Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Sales & marketing

• Celý názov: Customer Relationship Management in the Airline Industry
• Autor: Volker Schmid
• Jazyk: Angličtina
• Väzba: Brožovaná
• Počet strán: 36
• EAN: 9783640914487
• ISBN: 3640914481
• ID: 01645687
• Nakladateľ: Grin Publishing
• Hmotnosť: 54 g
• Rozmery: 216 × 140 × 2 mm
• Dátum vydania: 02. December 2011

Obľúbené z iného súdka

---

---

---