Kód: 06735971
Advertising Explained (RLE Advertising)
Autor Dennis Caton
This work explains the various elements which go to the making of a successful advertising campaign - the planning, research and discussion - and gives some helpful information about advertising media, the creation of advertisemen ... celý popis
- Jazyk:
Angličtina - Väzba: Pevná
- Počet strán: 120
Nakladateľ: Taylor & Francis Ltd, 2013
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Anotácia knihy
This work explains the various elements which go to the making of a successful advertising campaign - the planning, research and discussion - and gives some helpful information about advertising media, the creation of advertisements, about printing proc
Parametre knihy
Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Sales & marketing
165.08 €
- Celý názov: Advertising Explained (RLE Advertising)
- Autor: Dennis Caton
- Jazyk: Angličtina
- Väzba: Pevná
- Počet strán: 120
- EAN: 9780415817769
- ISBN: 9780415817769
- ID: 06735971
- Nakladateľ: Taylor & Francis Ltd
- Hmotnosť: 340 g
- Rozmery: 236 × 177 × 12 mm
- Dátum vydania: 21. March 2013
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