Kód: 21047923
Art of Successful Brand Collaborations
Autor Geraldine Michel, Reine Willing
Brand collaborations are widely considered the art of the perfect match. This book is a guide to understanding the process of brand collaborations and explains the key factors of success to build specific forms of collaborations b ... celý popis
- Jazyk:
Angličtina - Väzba: Brožovaná
- Počet strán: 286
Nakladateľ: Taylor & Francis Ltd, 2020
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Anotácia knihy
Brand collaborations are widely considered the art of the perfect match. This book is a guide to understanding the process of brand collaborations and explains the key factors of success to build specific forms of collaborations between diverse partners
Parametre knihy
Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Sales & marketing
58.87 €
- Celý názov: Art of Successful Brand Collaborations
- Autor: Geraldine Michel, Reine Willing
- Jazyk: Angličtina
- Väzba: Brožovaná
- Počet strán: 286
- EAN: 9781138499614
- ISBN: 1138499617
- ID: 21047923
- Nakladateľ: Taylor & Francis Ltd
- Hmotnosť: 566 g
- Rozmery: 228 × 170 × 15 mm
- Dátum vydania: 11. March 2020
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