Kód: 14488971
Consumer Behaviour
Autor Robert East, Jaywant Singh, Marc Vanhuele, Malcolm Wright
Extending beyond a basic psychological approach to Consumer Behaviour, this text provides a more empirical understanding of the subject to help students consider not just the individual but also the market environment. ... celý popis
- Jazyk:
Angličtina - Väzba: Pevná
- Počet strán: 368
Nakladateľ: SAGE Publications Ltd, 2016
- Viac informácií o knihe
154.14 €
Bežne: 171.32 €
Ušetríte 17.18 €
Skladom u dodávateľa
Odosielame za 14 - 20 dní
Mohlo by sa vám tiež páčiť
-
Choice Factory
22.07 € -
Subliminal
13.76 € -29 % -
Black Myth
23.89 € -1 % -
A Flood of Evidence: 40 Reasons Noah and the Ark Still Matter
14.88 € -9 % -
Wired for Dating
16.20 € -24 % -
Hrady bez ohrady
13.06 € -20 % -
Lonely Planet Estonia, Latvia & Lithuania
27.54 € -
Reductionism in Art and Brain Science
19.64 € -24 % -
Seducing the Subconscious - The Psychology of Emotional Influence in Advertising
35.03 € -10 % -
Adorkable
9.71 € -9 % -
Smarter Screen
13.16 € -26 % -
Ne-místné místo člověka - Giovanni Pico della Mirandola, Blaise Pascal, Soren Kierkegaard, Max Picard
8.70 € -15 % -
Rok 1984. Lektura z opracowaniem
5.26 € -23 % -
Vie et destin de Jésus de Nazareth
28.75 € -
Feynman Processor
16.20 € -17 % -
A Guide to Relocating to Kenya
7.89 € -25 % -
Camptothecins in Cancer Therapy
201.44 € -9 % -
Kann, H: Tägliche Fingerübungen für Pianisten
14.78 € -5 % -
England and the 1966 World Cup
100.87 € -9 % -
CBRNE: Challenges in the 21st Century
133.99 € -7 % -
Gouverner au nom d'Allah
16.60 € -
Religión, lengua y cultura prerromanas de Hispania
48.20 € -
L'origine delle specie
14.07 € -
Einhornzauber Malbuch
10.93 € -5 % -
Hymenoptera(chalcidoidea)
43.85 € -14 % -
The Mirasol Redemption
9.81 € -6 % -
Scratching the Horizon
16.20 € -25 % -
Saving and Investing - A Roadmap To Your Financial Security Through Saving and Investing
14.07 € -7 %
Darčekový poukaz: Radosť zaručená
- Darujte poukaz v ľubovoľnej hodnote, a my sa postaráme o zvyšok.
- Poukaz sa vzťahuje na všetky produkty v našej ponuke.
- Elektronický poukaz si vytlačíte z e-mailu a môžete ho ihneď darovať.
- Platnosť poukazu je 12 mesiacov od dátumu vystavenia.
Viac informácií o knihe Consumer Behaviour
Nákupom získate 372 bodov
Anotácia knihy
Extending beyond a basic psychological approach to Consumer Behaviour, this text provides a more empirical understanding of the subject to help students consider not just the individual but also the market environment.
Parametre knihy
Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Sales & marketing
154.14 €
- Celý názov: Consumer Behaviour
- Autor: Robert East, Jaywant Singh, Marc Vanhuele, Malcolm Wright
- Jazyk: Angličtina
- Väzba: Pevná
- Počet strán: 368
- EAN: 9781473919495
- ISBN: 9781473919495
- ID: 14488971
- Nakladateľ: SAGE Publications Ltd
- Hmotnosť: 818 g
- Rozmery: 241 × 315 × 26 mm
- Dátum vydania: 24. November 2016
Obľúbené z iného súdka
-
Spin Selling
26.53 € -25 % -
Positioning: The Battle for Your Mind
15.08 € -30 % -
Gap Selling
17.51 € -2 % -
The Brand Gap
32.91 € -13 % -
Obviously Awesome
19.03 € -
Building a StoryBrand
16.09 € -24 % -
Predictably Irrational, Revised
9.31 € -8 % -
Adweek Copywriting Handbook - The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
25.21 € -6 % -
This Is Marketing
19.64 € -25 % -
Crystallizing Public Opinion
9.71 € -26 % -
How I Raised Myself From Failure to Success in Selling
16.20 € -25 % -
Sell It Like Serhant
12.75 € -27 % -
Ogilvy on Advertising
18.52 € -23 % -
Anatomy of a Trend
19.33 € -2 % -
Permission Marketing
20.35 € -24 % -
Sell or Be Sold
13.66 € -45 % -
Cashvertising
13.36 € -25 % -
Zig Ziglar's Secrets of Closing the Sale
17.01 € -15 % -
The Challenger Sale
18.42 € -18 % -
New Sales. Simplified.
15.18 € -23 % -
How Brands Grow
29.16 € -11 % -
ZAG
32.70 € -
Let's Get Real Or Let's Not Play
23.69 € -22 % -
Contagious: Why Things Catch on
14.07 € -25 % -
New Gold Standard: 5 Leadership Principles for Creating a Legendary Customer Experience Courtesy of the Ritz-Carlton Hotel Company
23.79 € -25 % -
They Ask, You Answer
18.02 € -26 % -
Narrative and Numbers
21.66 € -25 % -
Scientific Advertising
8.60 € -30 % -
Monetizing Innovation - How Smart Companies Design the Product Around the Price
23.39 € -26 % -
Be Our Guest (10th Anniversary Updated Edition)
22.58 € -13 % -
Brand Flip, The
27.54 € -27 % -
Anatomy of Humbug
22.27 € -12 % -
Decoded 2e - The Science Behind Why We Buy
17.01 € -21 % -
Why Does The Pedlar Sing?
22.78 € -19 % -
Coaching Salespeople into Sales Champions - A Tactical Playbook for Managers and Executives
23.39 € -26 % -
A Technique for Producing Ideas
8.60 € -25 % -
Key Person of Influence
10.83 € -25 % -
Buyology
17.61 € -6 % -
Trust Me I'm Lying
13.97 € -24 % -
It's Not How Good You Are, It's How Good You Want to Be
12.45 € -2 % -
This Is Marketing
21.36 € -14 % -
Advertising Concept Book
25.82 € -26 % -
This is Marketing
16.90 € -25 % -
Crystallizing Public Opinion
11.23 € -30 % -
22 Immutable Laws Of Marketing
11.13 € -29 % -
Public Relations
14.78 € -25 % -
Outcomes Over Output
12.35 € -7 % -
Eating the Big Fish - How Challenger Brands Can Compete Against Brand Leaders 2e
26.12 € -26 % -
Ninja Selling
18.93 € -25 %
O tomto obchode
Nákupný poradca
Prehľady
Knihy podľa jazyka
Osobný odber Bratislava a 12840 dalších
Copyright ©2008-26 najlacnejsie-knihy.sk Všetky práva vyhradenéSúkromieCookies
24 miliónov titulov
Vrátenie do mesiaca
02/210 210 99 (8-15.30h)