Kód: 06295989
Offers a useful mental model and tools for learning about how executives and customers think within marketplace contexts. This book examines the actual thinking and actions by executives and customers related to making marketplace ... celý popis
Nákupom získate 250 bodov
Offers a useful mental model and tools for learning about how executives and customers think within marketplace contexts. This book examines the actual thinking and actions by executives and customers related to making marketplace decisions. It looks at thought and choice in both B2B (business-to-business) and B2C (business-to-consumer) contexts.
Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Sales & marketing
101.07 €
Osobný odber Bratislava a 2642 dalších
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