Kód: 20296421
Unlocking the Customer Value Chain
Autor Thales S. Teixeira, Greg Piechota
Based on eight years of research visiting dozens of startups, tech companies and incumbents, Harvard Business School professor Thales Teixeira shows how and why consumer industries are disrupted, and what established companies can ... celý popis
- Jazyk:
Angličtina - Väzba: Pevná
- Počet strán: 352
Nakladateľ: Random House USA Inc, 2019
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Viac informácií o knihe Unlocking the Customer Value Chain
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Anotácia knihy
Based on eight years of research visiting dozens of startups, tech companies and incumbents, Harvard Business School professor Thales Teixeira shows how and why consumer industries are disrupted, and what established companies can do about it--while hig
Parametre knihy
Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Sales & marketing
22.83 €
- Celý názov: Unlocking the Customer Value Chain
- Autor: Thales S. Teixeira, Greg Piechota
- Jazyk: Angličtina
- Väzba: Pevná
- Počet strán: 352
- EAN: 9781524763084
- ISBN: 9781524763084
- ID: 20296421
- Nakladateľ: Random House USA Inc
- Hmotnosť: 578 g
- Rozmery: 168 × 243 × 31 mm
- Dátum vydania: 19. February 2019
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