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Viac informácií o knihe Can We Do That?! - Outrageous PR Stunts That Work and Why Your Company Needs Them

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Anotácia knihy

This fun and friendly book looks at real-life PR stunts that will blow your mind and inspire you to develop innovative and creative ways to get your company noticed. PR guru Peter Shankman chronicles the most ridiculous, outrageous, and possibly crazy PR stunts of all time-explaining why some work and others don't. This is a funny, insightful guide to winning the PR game.

Parametre knihy

Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Sales & marketing

• Celý názov: Can We Do That?! - Outrageous PR Stunts That Work and Why Your Company Needs Them
• Autor: Peter Shankman
• Jazyk: Angličtina
• Väzba: Brožovaná
• Počet strán: 212
• EAN: 9780470043929
• ISBN: 047004392X
• ID: 04879052
• Nakladateľ: John Wiley & Sons Inc
• Hmotnosť: 366 g
• Rozmery: 231 × 154 × 17 mm
• Dátum vydania: 02. January 2007

Obľúbené z iného súdka

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