Kód: 10017947
Consumer Behavior: Buying, Having, and Being plus MyMarketingLab with Pearson eText, Global Edition
Autor Michael R. Solomon
For courses in Consumer Behavior.This package includes MyMarketingLab (TM) Beyond Consumer Behavior: How Buying Habits Shape IdentitySolomon's Consumer Behavior: Buying, Having, and Being deepens the study of consumer behavior int ... celý popis
- Jazyk:
Angličtina - Väzba: Pevná
- Počet strán: 500
Nakladateľ: PEARSON Education Limited, 2017
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Viac informácií o knihe Consumer Behavior: Buying, Having, and Being plus MyMarketingLab with Pearson eText, Global Edition
Nákupom získate 86 bodov
Anotácia knihy
For courses in Consumer Behavior.This package includes MyMarketingLab (TM) Beyond Consumer Behavior: How Buying Habits Shape IdentitySolomon's Consumer Behavior: Buying, Having, and Being deepens the study of consumer behavior into an investigation o
Parametre knihy
Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Sales & marketing
34.37 €
- Celý názov: Consumer Behavior: Buying, Having, and Being plus MyMarketingLab with Pearson eText, Global Edition
- Autor: Michael R. Solomon
- Jazyk: Angličtina
- Väzba: Pevná
- Počet strán: 500
- EAN: 9781292153209
- ISBN: 9781292153209
- ID: 10017947
- Nakladateľ: PEARSON Education Limited
- Hmotnosť: 1246 g
- Rozmery: 277 × 218 × 21 mm
- Dátum vydania: 26. July 2017
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