Kód: 19615183
How To Write A Single-Minded Proposition
Autor HOWARD IBACH
What is a single-minded proposition? If you know Nike, you know the answer: Just Do It. This is the iconic line known and loved by Nike users worldwide that began its life as a single-minded proposition on a creative brief. Most S ... celý popis
- Jazyk:
Angličtina - Väzba: Brožovaná
- Počet strán: 110
Nakladateľ: Ibach Media Group LLC, 2018
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Anotácia knihy
What is a single-minded proposition? If you know Nike, you know the answer: Just Do It. This is the iconic line known and loved by Nike users worldwide that began its life as a single-minded proposition on a creative brief. Most SMPs don't become this f
Parametre knihy
Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Sales & marketing
16.54 €
- Celý názov: How To Write A Single-Minded Proposition
- Podnázov: Five insights on advertising's most difficult sentence. Plus two new approaches.
- Autor: HOWARD IBACH
- Jazyk: Angličtina
- Väzba: Brožovaná
- Počet strán: 110
- EAN: 9780692120002
- ISBN: 9780692120002
- ID: 19615183
- Nakladateľ: Ibach Media Group LLC
- Hmotnosť: 186 g
- Rozmery: 229 × 152 × 13 mm
- Dátum vydania: 04. May 2018
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