Kód: 06576088
Tell The Truth
Autor Jonathan Salem Baskin
Truth is a powerful marketing tool--and really the only way to promote a message and brand effectively. Truth in advertising has long been something to ignore, or at least downplay. The role of advertising has been to position and ... celý popis
- Jazyk:
Angličtina - Väzba: Pevná
- Počet strán: 256
Nakladateľ: BenBella Books, 2012
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Viac informácií o knihe Tell The Truth
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Anotácia knihy
Truth is a powerful marketing tool--and really the only way to promote a message and brand effectively. Truth in advertising has long been something to ignore, or at least downplay. The role of advertising has been to position and manipulate brands to
Parametre knihy
Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Sales & marketing
29 €
- Celý názov: Tell The Truth
- Podnázov: Honesty Is Your Most Powerful Marketing Tool
- Autor: Jonathan Salem Baskin
- Jazyk: Angličtina
- Väzba: Pevná
- Počet strán: 256
- EAN: 9781936661466
- ISBN: 9781936661466
- ID: 06576088
- Nakladateľ: BenBella Books
- Hmotnosť: 442 g
- Rozmery: 217 × 149 × 23 mm
- Dátum vydania: 03. April 2012
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