Kód: 19395248
Visual Merchandising
Autor Karin Zaghi
Buying behavior is a process that is conditioned by a complex receptive system, originating with the product's physical impulses (its function, size, packaging, and brand), its location, and its price. The interaction of these fac ... celý popis
- Jazyk:
Angličtina - Väzba: Brožovaná
- Počet strán: 372
Nakladateľ: Bocconi University Press, 2018
- Viac informácií o knihe
95.02 €
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Viac informácií o knihe Visual Merchandising
Nákupom získate 239 bodov
Anotácia knihy
Buying behavior is a process that is conditioned by a complex receptive system, originating with the product's physical impulses (its function, size, packaging, and brand), its location, and its price. The interaction of these factors culminates in the cus
Parametre knihy
Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Sales & marketing
95.02 €
- Celý názov: Visual Merchandising
- Autor: Karin Zaghi
- Jazyk: Angličtina
- Väzba: Brožovaná
- Počet strán: 372
- EAN: 9788885486416
- ISBN: 9788885486416
- ID: 19395248
- Nakladateľ: Bocconi University Press
- Hmotnosť: 572 g
- Rozmery: 151 × 231 × 31 mm
- Dátum vydania: 30. July 2018
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