Kód: 04021392
Tested Advertising Methods
Autor John Caples
The fifth edition of this work on how to create successful advertising features new coverage on small businesses with limited revenues, non-profit advertising, as well as techniques of headlines, illustrations and layouts. There i ... celý popis
- Jazyk:
Angličtina - Väzba: Brožovaná
- Počet strán: 304
Nakladateľ: Pearson Education, 1998
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Viac informácií o knihe Tested Advertising Methods
Anotácia knihy
The fifth edition of this work on how to create successful advertising features new coverage on small businesses with limited revenues, non-profit advertising, as well as techniques of headlines, illustrations and layouts. There is also new information useful to smaller businesses.
Parametre knihy
Zaradenie knihy Knihy po anglicky Economics, finance, business & management Business & management Sales & marketing
- Celý názov: Tested Advertising Methods
- Autor: John Caples
- Jazyk: Angličtina
- Väzba: Brožovaná
- Počet strán: 304
- EAN: 9780130957016
- ISBN: 0130957011
- ID: 04021392
- Nakladateľ: Pearson Education
- Hmotnosť: 499 g
- Rozmery: 230 × 154 × 24 mm
- Dátum vydania: 15. June 1998
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